Apple announced some new expansions beyond its hardware product line. And one of its more determined offerings is the new Apple Card credit card. Well the card is more than just physical one. Apple Card is designed to be incorporated into Apple Pay and is promoted as an improvement over the traditional credit card experience.
In order have an Apple Card, users will be able to sign up on their iPhone in the Apple Wallet app and get a digital card. And that Apple card use anywhere Apple Pay is accepted “within minutes.”
Apple Card Credit Card
It not the credit card, but there is an app as well. As customers will also be able to track purchases, check balances, and see when their bill is due right from the app. Not only the digital card, the user will have the psychical card. A titanium card as well but there’s no credit card number, CVV, expiration date, or signature. The best feature is that, you don’t need to keep the record; all of that authorization information is stored directly in the Apple Wallet app.
On the other hand, Apple said that it will utilize machine learning and Apple Maps to label stores that user will use in the app. After that, it will use that data to track purchases across categories like “food and drink” or “shopping.”
The other strategy, which Apple will use, is Instead of a points-based reward program, Apple Card gives cash back rewards in the form of Daily Cash. That is applied straight to your Apple Card to spend or put toward your purchases.
Apple is offering 2 percent cash back on purchases made through Apple Pay using an Apple Card, and purchases from Apple will get 3 percent cash back. Besides that, the customer with get 1 percent cash back on purchases made through the physical card.
In short, Apple Card is there to help manage finances better over the long term: “Apple Card is designed to help customers lead a healthier financial life, which starts with a better understanding of their spending so they can make smarter choices with their money, transparency to help them understand how much it will cost if they want to pay overtime and ways to help them pay down their balance.”